Big Idea
Business Plan Competition

V-Guard Industries Ltd is a leading electronic and electrical major dea-
ling in 12 products and having more than 29 branches across India with a turnover of Rs 1360 crores (as on 31st March 2013). V-Guard enjoys brand popularity all over India and is now making a global presence with its increasing exports and markets spread over the world.

V-Guard's Big Idea Business Plan contest 2013 calls upon students across B-schools and B.Tech colleges in India to rouse the entrepre-
neurial instinct in them and draw up a comprehensive business plan
for V-Guard taking off from the following outline:

V- Guard is aiming to become a Billion Dollar Corporation in the near term.Examine and prepare an apt business plan for V-Guard to deliver this goal.

  • Please visualize this journey with specific innovative initiatives supported by rationale and justification, covering areas like New Product portfolio, New markets, New Structure & New Functional strategies (Manufacturing/outsourcing, Marketing, HR, Supply Chain Management, Customer service etc.)

The contest comprises of different phases. The teams have to register online before 7th August 2013. An online brief will be sent to the registered teams. The teams would then have to submit a short executive summary of their business plan for V-Guard on or before 17th August 2013. The top 20 teams shortlisted will then advance to the contest’s finals. The Top 20 teams should then submit their final written report of the plan on or before 9th September 2013. This will be followed by an oral presentation before the Top Management of V- Guard. The performance of the teams would be evaluated based on the written report and the oral presentation .The first prize of Rs. 1, 00,000, second prize of Rs. 50,000, third prize of Rs 25,000 and two special jury awards of Rs 10,000 each await the winners. The Business Plan Contest Finals will be held on September 26th & 27th 2013.

Business Plan Contest

Phase -I

Registration (10th August 2013)

Each team should register online, on or before 10th August 2013 and then send the non - refundable participation fee along with the printout of the registration form before 17th August 2013.

Participation fee should be remitted either online or by Demand Draft drawn in favor of V-Guard Industries Ltd, payable at Kochi. Our account detail for online payment is given below.

  • Bank Name: State Bank of India
  • Branch Address: Commercial Branch, Ernakulam
  • Account No : 30238116570
  • NEFT/RTGS IFSC : SBIN0004062

Beneficiary Name: V-Guard Industries Ltd

Note:Teams doing online payment are requested to mention the Bank name & Branch Address in the registration form. Other mode of payment will not be considered.

Send your Registration forms and DD or Bank name & Branch Address in the case of online payment to

Mr.Gowtham Premchand, Talent Acquisition and Development Team, V-Guard Industries Ltd, Vennala High School Road, Vennala, Cochin - 682 028.

Participation Fee:
Rs 1000/- per team from a college

Team Requirements
The number of members in a team should not exceed 3.

Phase -II

Online Briefing
An online brief will be sent to all the registered teams by 10th August 2013.

Phase -III

Executive Summary Submission (17th August 2013)
All the teams will have to submit the executive summary online on or before 17th August 2013.

Phase -IV

Declaration of Finalists (29th August 2013)
Top 20 teams will be shortlisted based on the reports submitted. The teams shortlisted will be intimated through their mail id.

Phase -V

Final report Submission (9th September 2013)
Each team selected for the final will then submit the final report of their business plan on or before 9th September 2013.

Phase -VI

Business Plan Contest Finals (26th & 27th September 2013)
The teams will make an oral presentation before the judges on 26th & 27th September 2013.



The executive summary should preferably be typed (double space) on bond paper, (size 11”8”), leaving 3 cms margin and should not be more than 2000 words. Charts, diagrams, etc. may be included to support any research work or data collection.

The first page of the written presentation should have the format as given below:



Team:    1)



Institute / B-School:


Tel No :

E-mail :

Number of words:                                       Date of Submission:

Signature of Team Leader :